THIS IS JO

*creative rambling*

Follow me @Jo_Schuemann

This game is so much fun! Another great thing from #Google #creativelab Try it, it’s a lot of fun! http://chrome.com/supersyncsports/

99 fonts but Comic Sans ain’t one. (via helloyoucreatives)

99 fonts but Comic Sans ain’t one. (via helloyoucreatives)

(via helloyoucreatives)

Diet Dr Pepper sizzles for Summer in racy new spot featuring Josh Button. #oneofakindhottie #girlswillloveit

Small world machines by Coke. Lovely and touching campaign. Coke just launched their ‘Small World Machines’ which are aimed at creating simple moments of happiness between two nations at odds – India and Pakistan. They bring a live touch screen experience to the normal vending machines, letting Indians and Pakistanis interact with and engage across country borders. Very touching indeed.

The Negotiation by Heineken. Love the idea! Interesting to see what reason pull out their b*** to buy the chairs. :)

Guy gives Abercrombie & Fitch a brand readjustment by giving their clothes to the homeless.

Nice one! #Fitchthehomeless 

In response to Abercrombie & Fitch CEO Mike Jeffries not wanting “not so cool” kids or women who wear size large to wear his company’s clothes, Greg Karber has come up with a funny and creative way to readjust the Abercrombie & Fitch brand.

He’s giving their clothes to the homeless.

Very sweet animation for the new Oreo campaign. #OreoWonderfilledAnthem

Aerobics for cats. Planks, abs crunches, leg lifts, you name it. Work it Kitty offers a full aerobics routine to get your cat back in shape. I’m not a cat lover but this is a bit funny.

This is my hood :) “Love Your Local Market” kicks off today and Destination Hackney has produced a short film showing our markets in action… Lovely.

If fonts could speak. Nice idea. Three spots by #TBWASouthAfrica

http://www.youtube.com/watch?v=zpSgKeMDqbA http://www.youtube.com/watch?v=IPC8aVo84T0

Ever wondered what message are you implicitly sending when you use Comic Sans as a font? To (inappropriately) quote McLuhan, I’d say the font is the message, and this series of videos for Uniball does an awesome job educating us on typefaces and messages tone of voice.


Want to make sure your note comes out really meaningful and personal to the recipient? Write it by hand. Using a Uniball pen of course…

Google celebrates the 37th anniversary of Atari’s ‘Breakout’ with an easter egg. Type “Atari Breakout” in Google Image Search and enjoy! http://bit.ly/GISAtariBreakout

Google celebrates the 37th anniversary of Atari’s ‘Breakout’ with an easter egg. Type “Atari Breakout” in Google Image Search and enjoy! http://bit.ly/GISAtariBreakout

The ultimate SPEED dating. Nice one! Caroline is not just a girl looking to try out speed dating. She’s also a professional stunt driver, she drives a Renault Clio, and she has her very own idea of “speed” dating.

Leveraging social media to save the lives of human rights defenders. #Natalia Project 

This is a super clever way to use the potential power of social media for something good. Something truly good. Let’s spread the word so that the Natalia Project gains worldwide recognition.

Please support the Natalia Project: http://www.facebook.com/NataliaProject

Payphone confessions. #Mother’s Day #Brazil

Such a cute and funny idea. This Mother’s Day have you remembered a little thing you always wanted to tell your mum and never have? Telco Oi gave Brazilians the opportunity to call their mothers (for as long as they wanted) and deliver a little loving confession. They also made it a fun and emotional event, with a panel of mothers praising each of the participants.

Make sure to activate the captions within YouTube to fully understand the touching little stories.

The Billboard Trap #Orphea4D #Publicis Italy Nice idea, and so simple. 

With the beginning of the warm season in the Northern hemisphere, insects like mosquitoes and flies start to annoy everybody. Orphea4D Protection, a powerful insecticide spray for exteriors, wanted to demonstrate how to fight this annoyance outdoors. Their ideas was to transform a normal billboard into a huge insect trap.