THIS IS JO

*creative rambling*

Follow me @Jo_Schuemann

Social media hijack! #yummy #brunch #food #foodporn are among the most popular hashtags on Instagram. For some reason people just love to share what they eat, flooding the social network with images of snacks, delicious dishes and plates full of food. So why not take advantage of this visual food overdose trend to deliver a strong social message over the holiday period? This is the story of a social media hijack. A smart (and free) media placement on Instagram to highlight that 5,000 people in Sweden won’t have enough food or shelter this holiday season.

  1. reelweel reblogged this from helloyoucreatives
  2. socialjenneration reblogged this from carbzombie
  3. mirandajane reblogged this from helloyoucreatives and added:
    Excellent use of a hashtag!
  4. alexandrajaneburton reblogged this from helloyoucreatives
  5. carbzombie reblogged this from helloyoucreatives and added:
    Simple and free, but I’m curious what the reach is on this.
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  12. helloyoucreatives reblogged this from hallojo and added:
    Social media hijack! #yummy #brunch #food #foodporn are among the most popular hashtags on Instagram. For some reason...
  13. hallojo posted this