THIS IS JO

The Negotiation by Heineken. Love the idea! Interesting to see...

Mon, 20 May 2013 10:29:24 +0100

The Negotiation by Heineken. Love the idea! Interesting to see what reason pull out their b*** to buy the chairs. :)

Guy gives Abercrombie & Fitch a brand readjustment by giving...

Thu, 16 May 2013 13:31:16 +0100

Guy gives Abercrombie & Fitch a brand readjustment by giving their clothes to the homeless.

Nice one! #Fitchthehomeless

In response to Abercrombie & Fitch CEO Mike Jeffries not wanting “not so cool” kids or women who wear size large to wear his company’s clothes, Greg Karber has come up with a funny and creative way to readjust the Abercrombie & Fitch brand.

He’s giving their clothes to the homeless.

Very sweet animation for the new Oreo campaign....

Wed, 15 May 2013 15:24:00 +0100

Very sweet animation for the new Oreo campaign. #OreoWonderfilledAnthem

Aerobics for cats. Planks, abs crunches, leg lifts, you name...

Wed, 15 May 2013 11:33:03 +0100

Aerobics for cats. Planks, abs crunches, leg lifts, you name it. Work it Kitty offers a full aerobics routine to get your cat back in shape. I’m not a cat lover but this is a bit funny.

This is my hood :) “Love Your Local Market” kicks...

Wed, 15 May 2013 11:28:04 +0100

This is my hood :) “Love Your Local Market” kicks off today and Destination Hackney has produced a short film showing our markets in action… Lovely.

If fonts could speak. Nice idea. Three spots by...

Tue, 14 May 2013 12:49:16 +0100

If fonts could speak. Nice idea. Three spots by #TBWASouthAfrica

http://www.youtube.com/watch?v=zpSgKeMDqbA http://www.youtube.com/watch?v=IPC8aVo84T0

Ever wondered what message are you implicitly sending when you use Comic Sans as a font? To (inappropriately) quote McLuhan, I’d say the font is the message, and this series of videos for Uniball does an awesome job educating us on typefaces and messages tone of voice.

Want to make sure your note comes out really meaningful and personal to the recipient? Write it by hand. Using a Uniball pen of course…

Google celebrates the 37th anniversary of Atari’s...

Tue, 14 May 2013 12:39:52 +0100

Google celebrates the 37th anniversary of Atari’s ‘Breakout’ with an easter egg. Type “Atari Breakout” in Google Image Search and enjoy! http://bit.ly/GISAtariBreakout

The ultimate SPEED dating. Nice one! Caroline is not just a girl...

Mon, 13 May 2013 15:30:19 +0100

The ultimate SPEED dating. Nice one! Caroline is not just a girl looking to try out speed dating. She’s also a professional stunt driver, she drives a Renault Clio, and she has her very own idea of “speed” dating.

Leveraging social media to save the lives of human rights...

Mon, 13 May 2013 12:03:49 +0100

Leveraging social media to save the lives of human rights defenders. #Natalia Project

This is a super clever way to use the potential power of social media for something good. Something truly good. Let’s spread the word so that the Natalia Project gains worldwide recognition.

Please support the Natalia Project: http://www.facebook.com/NataliaProject

Payphone confessions. #Mother’s Day #Brazil Such a cute...

Mon, 13 May 2013 11:57:48 +0100

Payphone confessions. #Mother’s Day #Brazil

Such a cute and funny idea. This Mother’s Day have you remembered a little thing you always wanted to tell your mum and never have? Telco Oi gave Brazilians the opportunity to call their mothers (for as long as they wanted) and deliver a little loving confession. They also made it a fun and emotional event, with a panel of mothers praising each of the participants.

Make sure to activate the captions within YouTube to fully understand the touching little stories.

The Billboard Trap #Orphea4D #Publicis Italy Nice idea, and so...

Mon, 13 May 2013 11:44:41 +0100

The Billboard Trap #Orphea4D #Publicis Italy Nice idea, and so simple.

With the beginning of the warm season in the Northern hemisphere, insects like mosquitoes and flies start to annoy everybody. Orphea4D Protection, a powerful insecticide spray for exteriors, wanted to demonstrate how to fight this annoyance outdoors. Their ideas was to transform a normal billboard into a huge insect trap.

doyoulike: Fear Expanded- Ryan Everson and Jason Garcia

Mon, 13 May 2013 11:42:46 +0100

doyoulike:

Fear Expanded- Ryan Everson and Jason Garcia

TweetPee alert from Huggies. A sensor + a Twitter-based alert...

Thu, 09 May 2013 13:24:00 +0100

TweetPee alert from Huggies. A sensor + a Twitter-based alert that lets them know every time their baby needs to get changed. Probably perfect for geeky (and distracted) parents.

The sensor gets attached to the baby’s diaper, when it perceives an increase in humidity it sends a tweet out to the parent’s Twitter account to let them know the baby needs their attention. The coolest part is that the tweet is also connected to a mobile app that keeps track of number of diapers used, so that parents can make sure they are always “in-stock”, and they can even order online the new packs whenever they are needed.

Not sure how the device would work when the baby needs to be changed for number two. Old fashioned sensory way? Also it doesn’t sound very healthy to have a transmitting device attached to the baby’s lower belly.

Cool and fun concept though.

Old Spock battles New Spock. Volkswagen Darth Vader Kids - the...

Thu, 09 May 2013 13:16:51 +0100

Old Spock battles New Spock. Volkswagen Darth Vader Kids - the new Audi commercial, starring both Leonard Nimoy and Zachary Quinto, has beat you… at least a little.

Sparkle sparkle everywhere. I love this sparkling table by John...

Tue, 07 May 2013 10:07:30 +0100

Sparkle sparkle everywhere. I love this sparkling table by John Foster (via dashperiod)

No calls, texts, tweets…just use body language. LOVE IT!...

Tue, 07 May 2013 10:04:22 +0100

No calls, texts, tweets…just use body language. LOVE IT! Don’t say it, move it! #Pumadancedictionary

Encrypt your messages into dance moves. Top LA choreographer Super Dave works with some of the world’s greatest Freestylers including King Charles, Pacman and Storyboard P to create a language of dance. Created to celebrate the launch of the new PUMA Sync fragrances, the PUMA Dance Dictionary is a digital application that encrypts messages into dance moves. Don’t say it, move it. http://www.pumadancedictionary.com

This is amazing! A very smart beer from Heineken....

Tue, 07 May 2013 09:57:31 +0100

This is amazing! A very smart beer from Heineken. #TribalDDBAmsterdamforHeineken

I love this prototype from Tribal DDB Amsterdam for Heineken. By hooking up some clever creative tech to literally bring the bottle to life, they made the drinking experience ‘more of an experience’. Nice to see that creative technology is really at the centre of the product experience and not just something extra on top. Heineken Ignite turns the bottle into an interface for a more socially connected drinking experience between people and the club. The bottle literally lights up when people clink any two together for a “cheers”. It sparks when they take a sip, and goes to sleep when left untouched.

1000 virtual stores - well done Ogilvy China. The Chinese...

Tue, 07 May 2013 09:50:07 +0100

1000 virtual stores - well done Ogilvy China.

The Chinese online grocer Yihaodian (translated as shop number one) set himself an ambitious target: Set up shops all over China, overtake the competitors and even stake a claim in the Forbidden City in Beijing. Virtual Reality and a 50% discount on all good purchased in the digital shops helped them achieve this.

A perfect use of vine....

Tue, 07 May 2013 09:45:48 +0100

A perfect use of vine. #lowesfixinsix

http://www.adverblog.com/2013/05/03/lowesfixinsix-a-perfect-use-of-vine/#more-18981

New Adidas Y-3 Spring/Summer collection. Nice one!...

Fri, 03 May 2013 11:24:59 +0100

New Adidas Y-3 Spring/Summer collection. Nice one! #audiovisualremixer

Adidas is showcasing their exclusive Y-3 Spring/Summer 2013 collection with an audio visual remixer that filmmakers as well as fashionista can enjoy